Todayâ€™s the day everyone!
Each year the nation joins together in support of The Royal British Legionâ€™s charity work through the Poppy Appeal. Launching today, this yearâ€™s Poppy Appeal will be the culmination of the Legions 90th Anniversary and will be marked by a host of great events.
First off, TV heartthrob Gethin Jones will be presenting todayâ€™s Poppy Appeal launch from Riverside Studios in Hammersmith. Gethin has just returned from filming with our Armed Forces in Afghanistan and I am very pleased to confirm he will be supporting the appeal, and no doubt breaking some hearts along the way!
As part of the launch, Gethin unveiled our online campaign â€˜Shoulder to Shoulderâ€™. This is something you can all get involved in. Simply visit the site, upload a head and shoulders shot of yourself, pin a poppy to your photo and write a message of support. Your photo will then join hundreds of others on the Shoulder to Shoulder wall, showcasing your support of the Poppy Appeal!
On Monday I mentioned the official 2011 Poppy Appeal Single and guess what â€¦ itâ€™s number one in the mid-week charts! Thatâ€™s right; the single, produced with the help of Robin Gibb, has smashed the charts and flown straight to number one on Amazon, where it remains today. Fantastic news! If you havenâ€™t heard it yet or would like to buy it yourself you can get hold of a copy here.
Thatâ€™s all for todayâ€™s update, stay tuned for more great Poppy Appeal news!